Course Content

• 5 modules • 33 lessons • 1h 36m total duration
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Introduction to Entrepreneurship

• What is Entrepreneurship?
  • Free Preview
  • 01 : 45
• Characteristics of Successful Entrepreneurs
  • 03 : 00
• The Importance of Entrepreneurship
  • 02 : 30
• Advantages and Disadvantages of Starting a Business
  • 03 : 16
• Different Types of Entrepreneurship
  • 02 : 39
• A Historical Perspective on Entrepreneurship
  • 02 : 37

Business Planning

• The Importance of Business Planning
  • 02 : 36
• Creating a Business Plan
  • 02 : 51
• Conducting Market Research
  • 02 : 39
• Understanding Your Target Market
  • 02 : 56
• Identifying Your Unique Selling Proposition
  • 02 : 51
• Defining Business Objectives
  • 03 : 06
• Defining Mission, Vision, and Values
  • 03 : 34
• The Importance of Setting Goals and Objectives When Starting a Business
  • 02 : 39

Marketing

• The Importance Of Marketing In Entrepreneurship
  • 02 : 27
• Understanding The Marketing Mix
  • 02 : 21
• Conducting Competitor Analysis
  • 02 : 40
• Developing A Marketing Strategy
  • 02 : 53
• Creating A Brand Identity
  • 03 : 10
• Digital Marketing Techniques
  • 04 : 03

Finance

• Financial Planning For Entrepreneurs
  • 04 : 31
• Developing Financial Projections
  • 03 : 44
• Understanding Revenue Streams
  • 02 : 24
• Funding Options For Startups
  • 02 : 28
• Understanding Important Financial Metrics
  • 01 : 58
• Budgeting And Cash Flow Management
  • 02 : 19
• Understanding Legal Structures And Intellectual Property
  • 03 : 28
• Registering A Business
  • 03 : 07

Managing a Startup

• Leadership And Management Skills For Entrepreneurs
  • 02 : 45
• Building A Team
  • 03 : 20
• Developing An Organizational Structure
  • 02 : 54
• Time Management And Productivity Tips
  • 02 : 04
• Managing Growth And Scaling
  • 05 : 13